Deceptive advertising prohibited.
Del. Code tit. 5, § 2251
in effectNo licensee shall advertise, market the availability of, or otherwise seek to induce any natural person to apply for, or enter into an obligation concerning, a title loan in any manner that violates either subchapter II (Consumer Fraud) or subchapter III (Deceptive Trade Practices) of Chapter 25 of Title 6. Further, no licensee shall advertise a title loan interest rate that is lower for an initial period, if that interest rate increases during any rollover.
Source: DE Code (Official Site)URL: https://delcode.delaware.gov/title5/c022/sc05/index.htmlFetched: 10/4/2026
