Disclosures Pertaining to Gray Market Merchandise.
6 RCNY § 2-266
in effect§ 2-266 Disclosures Pertaining to Gray Market Merchandise.
(a) As used in this section, the term “gray market merchandise” means any brand-name electronic good, as defined in § 20-411 of the New York City Administrative Code, which is normally accompanied by an express written warranty valid in the United States of America which is imported into the United States through channels other than the manufacturer’s authorized United States distributor for sale to the public and which, by reason of this manner of distribution, may not be accompanied by the manufacturer’s express written warranty valid in the United States. The term “gray market merchandise” is limited to products purchased by a consumer for use primarily for personal, family or household purposes.
(b) Every electronics store which offers for sale gray market merchandise must conspicuously post on a tag or sign that is attached to such merchandise or the external surface of its package that is visible at the point of display of such merchandise as applicable, such merchandise is not or may not be:
(1) accompanied by the manufacturer’s express written warranty valid in the United States;
(2) accompanied by instructions in English;
(3) eligible for a rebate offered by the manufacturer; or
(4) compatible with United States electrical currents or broadcast frequencies.
(c) Every electronics store which offers for sale gray market merchandise must include the disclosures required by subdivision b of this section for any gray market merchandise offered for sale in any written advertisement relating to such merchandise. Such disclosures must be made in type of conspicuous size.
(d) It shall be an affirmative defense as to the disclosure required in paragraph 1 of subdivision b of this section that the consumer is provided with a written warranty which offers equal or greater protection than the manufacturer’s warranty through a warrantor demonstrated to be a financially responsible retailer, distributor, importer or other third person capable of fulfilling warranty obligations.
(Added City Record 8/6/2026, eff. 9/8/2026)
Source: City of New York, Charter, Administrative Code and Rules (American Legal Publishing XML export, codelibrary.amlegal.com)URL: https://codelibrary.amlegal.com/codes/newyorkcity/latest/NYCrules/0-0-0-156450Fetched: 10/24/2026