Inherently Misleading Terms.
6 RCNY § 5-101
in effect§ 5-101 Inherently Misleading Terms.
The following inherently misleading terms are prohibited in retail advertising: "our list price" below "manufacturer's wholesale cost" "manufacturer's cost"
Source: City of New York, Charter, Administrative Code and Rules (American Legal Publishing XML export, codelibrary.amlegal.com)URL: https://codelibrary.amlegal.com/codes/newyorkcity/latest/NYCrules/0-0-0-19546Fetched: 10/24/2026
