CULTURAL INSTITUTION SIGNS.
Dallas City Code § 51A-7.1210
in effectSEC. 51A-7.1210. CULTURAL INSTITUTION SIGNS.
(a) In general.
(1) Cultural institution identification signs may only be located on:
(A) a building facade;
(B) a lower-level roof line as shown on Exhibit B; or
(C) a monument in a landscaped area between a building facade and the property line.
(2) Cultural institution identification signs on a building facade may not have an effective area greater than five percent of that building facade.
(3) Cultural institution identification signs on a lower-level roof line may not have an effective area greater than five percent of the facade segment located beneath that lower-level roof line. No portion of the sign on a lower-level roof line may project above the structure’s highest roof line.
(4) Cultural institution identification signs that are monument signs must comply with the setback and effective area regulations for detached premise signs in this chapter.
(5) Sign cabinets are not permitted.
(6) Cultural institution identification signs may be illuminated, provided the illuminated sign elements do not turn on or off, but may go through cycles of dimming and brightening to create a slow pulsing effect. Each cycle of dimming and brightening must exceed five seconds.
(7) Cultural institution identification signs must be compatible with the architectural design and contribute to the visual effect of the building.
(8) Characters may not exceed 24 inches in height.
(9) Cultural institution identification signs are not considered a business identification sign.
(10) Cultural institution identification signs may not have a changeable message.
(b) Digital cultural institution signs.
(1) Digital cultural institution signs must comply with the operational requirements in Section 51A-7.1205.1.
(2) The following six digital cultural institution signs are the only digital cultural institution signs allowed:
(A) One digital cultural institution sign is allowed at the southwest corner of the intersection of Woodall Rodgers Freeway and Jack Evans Street.
(i) Maximum height is 50 feet.
(ii) Maximum width is 20 feet.
(iii) Total maximum effective area is 1,000 square feet per side. Maximum effective area for identification of sponsor is 400 square feet per side.
(iv) Minimum setback from back of curb is 12 feet.
(B) One digital cultural institution sign is allowed at the northeast corner of the intersection of Ross Avenue and Leonard Street.
(i) Maximum height is 35 feet.
(ii) Maximum width is 12 feet.
(iii) Total maximum effective area is 420 square feet, per side. Maximum effective area for identification of sponsor is 144 square feet, per side.
(iv) Minimum setback from back of curb is 35 feet.
(C) Four digital cultural institution signs are allowed along Flora Street.
(i) Maximum height is seven feet.
(ii) Maximum width is three feet six inches.
(iii) Total maximum effective area is eight square feet, per side. Maximum effective area for identification of sponsor is 1.25 square feet, per side.
(iv) Minimum setback from back of curb is 30 feet.
(3) Digital cultural institution signs may only display premise and sponsorship information.
(c) Facade mounted banner signs.
(1) Facade mounted banner signs may not exceed 2,205 square feet in effective area.
(2) Facade mounted banner signs may include sponsorship information. The portion of a sign devoted to sponsorship information, if any, must not exceed 10 percent of its effective area. No sign or portion of a sign may be used to advertise a specific product or service other than the cultural event or activity.
(3) A banner must be flat against a building facade.
(4) A facade mounted banner sign must be removed no later than 30 days after its specific advertised event or activity has ended.
(d) Pole mounted banner signs.
(1) Pole mounted banner signs may not exceed 20 square feet in effective area.
(2) Pole mounted banner signs may include sponsorship information. The portion of a sign devoted to sponsorship information, if any, must not exceed 10 percent of its effective area. No sign or portion of a sign may be used to advertise a specific product or service other than the cultural event or activity.
(3) A pole mounted banner sign must be removed no later than 30 days after its specific advertised event or activity has ended. (Ord. Nos. 26768; 33252)
Source: City of Dallas, Dallas City Code and City Charter (American Legal Publishing, codelibrary.amlegal.com)URL: https://codelibrary.amlegal.com/codes/dallas/latest/dallas_tx/0-0-0-87806Fetched: 10/26/2026